005Not an agency.
One person, all of it
No layers, no handoffs, no freelancer roulette. The person who plans your brand is the person who researches, sources, builds, films and scales it, and that person is the one who owns this company.
Why this exists
There is a pattern in this industry. An agency wins the deal, then hands the work to whichever freelancer is cheapest that month. The owner collects the retainer and goes quiet. Nine months later the client has spent twenty or thirty thousand and has a dead store, a folder of screenshots and nothing they own.
I have spent the last five years doing this work full time, not as a side project. Google Partner certified, running paid media across the US, UK, Spain, Italy, France and Canada. This is not something I picked up last year because AI made it sound easy.
Ironclad is built the opposite way by design. I take on a limited number of brands so I can personally do the product research, the sourcing calls, the storefront, the photography, the video edits and the ad accounts. If a deliverable is wrong, there is exactly one person to hold responsible, and you already have his number.
The incentive is built the right way round too. No monthly retainer, so I do not get paid for being busy. A small one time build cost, then an agreed share of profit. If your store makes nothing, I make nothing. If the launch stalls, the inventory is liquidated and every dollar recovered goes back to you before I take anything.
Four rules this business runs on
Paid only when you profit
No retainer for being busy. A small build cost, then a share of profit, so the only way I earn anything is if your store actually works.
Answer within 6 hours
Every message gets a real reply within six hours. Not a bot, not a placeholder, an actual answer from the person doing the work.
Own the whole chain
Research, sourcing, brand, site, photo, video, social, ads and retention. Nothing gets outsourced into a black box, and every account ends up in your name.
Build brands, not flips
Anything designed to run for 90 days and then be abandoned is not worth your capital. I build assets that keep compounding.
The questions everyone asks
How do you actually get paid?+
A small one time cost for the store build, then an agreed percentage of profit. No monthly retainer, no management fee. If the store does not profit, I do not earn from it. If the launch stalls, the inventory is liquidated and every dollar recovered goes to you before I take a cent.
So what am I actually risking?+
Less than anywhere else you have put money. Your capital buys inventory and ads, not fees. The first month of ad spend is inside the budget I agree with you, so nothing is asked for later. If it does not work, the stock gets sold and you are paid back from it first. That is not a guarantee of profit, because no honest person can give you one, but it is a very different shape of downside to a retainer you never get back.
Is this dropshipping?+
No. Dropshipping means listing someone else's product and hoping. Here the product is researched from real demand data, sourced from a vetted manufacturer, sampled, quality checked, branded and held as your inventory. You own the product, the supplier relationship and the brand, and it is built to run for years, not weeks.
What does Google Partner actually mean?+
It is issued by Google, not claimed by me. It requires certified ability, sustained live ad spend and account performance that meets their standard, and you can verify it independently. It is the difference between someone telling you they can run ads and Google confirming it.
Who am I actually speaking to?+
Me, the owner. Not a salesperson, not an account manager, not a junior. The person on your first call is the person doing the product research, building the store, shooting the creative and buying the media.
How many clients do you take?+
A small number at a time. One person cannot do research, sourcing, photography, video and media buying for twenty brands, and pretending otherwise is exactly how the agency you already paid ended up failing you.
What do I actually need to provide?+
The capital and the decisions. You approve the product, the brand direction and the budget. Everything else is produced for you, and you own all of it from day one.
How long until launch?+
Six weeks from the first call to campaigns going live, assuming samples and supplier timelines move normally. You get the stage by stage timeline on the discovery call, not a vague promise.
Talk to the person who does the work
Tell me what you already tried and what you want to build. If the numbers don't work, I will say so on the call instead of taking your money. You hear back within 6 hours.